China Sees Rise of Individual Film-watchers

August 5, 2017
By Zhang Lu and Du JuanEditor: Rong Chen

While watching movies was never meant to be the exclusive activity of couples or families, individual cinema-goers have recently increased the demand for off-peak screenings – for example on weekday mornings.

At various ages, singles can enjoy uninterrupted free time in the early morning at a cheaper cost than usual, said a cinema manager in the city of Guangzhou, south China's Guangdong Province.

Moreover, improvements on films' both quantity and quality and upgraded facilities inside cinemas can meet the needs of different people, the manager explained.

A grandpa surnamed Li, in his 70s, said he enjoyed watching films alone in the day as part of his leisure time activities after retirement.

"I have been keeping it a habit of mine over many years. In the past, I was fascinated about the background music in 60s movies," he said.

"The film Women Divers is an especially good one for young people since it encourages them to be ambitious." 

"Nowadays, my daughter helps me book the ticket online and she also recommends a lot of films," the grandpa added.

"There are different types of movies. Some are good for the friends or family. Others are suitable for individuals alone," believed another single audience.

"I regard this as a private journey with film directors who intend to communicate with you through lines and scenes and further arise some deep thoughts in audiences' mind," she added.

(Source: Guangzhou Daily/Translated and edited by Women of China)

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